Different Font types to use in your Logo Design
Choosing the fonts for your logo may either help to improve your brand image or break the brand image. The best typography is suggested by the professional logo designer for your business however some of the business owners interrupt the ideas provided by the designers and try to insert their preferences as the main priority to design a logo. Sometimes it could help to get a good logo but at times it fails. A wrong font can spoil your logo.
How would you like to project your brand, determine how the brand personality should be determined by your customers and then start designing your logo. You can choose between a lettermark logo, element based logo or a combination logo design, irrespective of the type of logo you choose your fonts always play a key role in the design as like the choosing of colors.
As a logo designer you need to work out with the different fonts for a better outcome. When you are done with the design, start writing the business name in different fonts at least 10 different styles, now you could visualise the brand image with the font that best matches. If you feel that any of the font closely matches your logo design then segregate the font and then start to implement the letter spacing, style, thickness and font color. Now you could start inserting the font to the element you have designed. First visualise the logo with a black and white image, if you feel the logo has achieved the business image then start working out on the colors for the logo.
When you choose the best font from the several types of fonts available, make sure not to use more than 2 fonts in the logo at the max you could use 3 but not more than that. If your logo design Singapore has more than 3 fonts then you are 1 step ahead in spoiling your brand image. Brands need to be consistent, usage of more fonts will make your logo design look too busy and crowded. A main font, your business name and the supporting font for your tag, a minimal design and the best usage of colors helps in designing the perfect logo.
Learn more about logo design and the logo design services provided by Subraa, logo designer in Singapore and avail the best competitive price for logo designs in Singapore.